It would have been easier to buy an existing building that was already made, but since we are in a special industry that is dealing with music, we should be careful not to cause any excess noise to bother the commercial businesses and residents in the area, and the perfect noise cancelling between rooms and floors was necessary. During the day, the new headquarters blend into the surroundings, while, at night, the illuminated atrium separates the structure from its peers. Glass and aluminium panels curve around the building, while BIPV (building-integrated photovoltaics) solar cells are integrated in the south-facing facade and on the roof to serve as a source of electrical power. Its fascinating to see how South Korea, a country of less than 50 million, has tapped into their countrys K-pop hysteria. The outside of building is finished and looks amazing! YG Entertainment - Wikipedia YG Entertainment, aka YG Family, has a variety of hip-hop and k-pop artists such as Big Bang, BLACKPINK, Winner, iKON, and more. | YG Entertainment. The protective shell of the new HQ building manifests as a new urban speaker. During Wednesday night's board . YG Entertainment's new building, located in Hapjeong, Seoul, right next to their old office building, contains a total of 14 floors: five underground and nine above ground. The aim, according to the architects, is to create "the most uplifting and inspiring work environment possible". With its fingers on the cultural pulse and a social-media-savvy fandom, K-pop is currently taking the world by storm.UNStudios design for Headquarters YG Entertainment in Seoul captures the industrious spirit of this production houses business and the music industry as a whole. This area acts as a central stage for the lower level offices and the recording studios, as well as for the users, staff and visitors.YG Entertainments new HQ will set a new stage for K-Pop to continue its growth on a global scale.For more on the project.Take a 'tour' of the building here. ", "I thought their old building was big but this building is huge. During the day, the urban speaker is designed to provide the best possible working environment for its employees from the inside out, whilst at night this workplace begins to glow and become an identifiable part of the citys skyline. The South Korean music scene, otherwise known as K-Pop, is currently making huge strides in the global music industry. We felt especially sorry that there was a lack of basic facilities such as bathrooms. Corresponding with the overall massing of the existing building, the new YG HQ aligns in height, floors, and functionality with its older brother, while creating a new impulse for this location and an organization that is enabled by its unique positioning between city and park.